View Mobile Use

Visualize where there are mobile broadband users. This is accomplished through the use of Geotagged social media data. When this data is mapped, one can see where heavy use and traffic areas are located. This has many uses including targeted advertising based on location and other Smart City Type Applications.

Mobile use with other data

Sometimes it is beneficial to view the mobile use data in conjunction with other information. This map example shows shopping malls as they relate to the social media traffic in the Downtown Boston area.

Deep Dive Mobile Analysis

It is possible to examine the mobile use data in a more granular way. This can be modeled by user for instance to examine the travel patterns, or to view how much of the mobile use is by repeat traffic of the same users vs. random users. Type of traffic such as tagged photos can show if the mobile traffic is more tourist related vs. local repeat customers.